^INSPIRED

BY THE CARET.

^

A SYMBOL THAT’S USED IN PROOF-CHECKING, TO INSERT SOMETHING THAT IS MISSING. THE WORD CAME INTO ENGLISH IN THE 17TH CENTURY FROM THE LATIN WORD FOR ‘IS LACKING’.
AT YUWEUS, WE ADHERE TO THE ESSENCE OF THE CARET. WE METICULOUSLY IDENTIFY WHAT ‘IS LACKING’ AND CREATE SHARP IDEAS THAT EFFECT PATH-BREAKING SOLUTIONS.

^CORE TEAM

^SANJEEV DASSANI

Founder & Partner

^SANJEEV DASSANI

Founder & Partner

A strategic ideator, an avid writer and winner of multiple advertising awards, Sanjeev has almost two decades of mainline advertising experience and has worked with leading ad agencies. Being an excellent orator, he is also a visiting faculty at various media communication and business management institutes.

^AANTON MOOKHERJEE

Founder & Partner

^AANTON MOOKHERJEE

Founder & Partner

More than a decade in Advertising and MarCom, Aanton is a thinker who creates ideas that not only help brands to grow but also make big impact in societies. An award winning communication specialist, a design philosopher and a quiz enthusiast, he possesses a strong entrepreneurial mindset.

^ANIRUDDHA DAS

Creative Advisor

^ANIRUDDHA DAS

Creative Advisor

With over 35 years of diverse advertising experience, Aniruddha’s unmatched art skills and team management abilities are his strong assets. He has led the creative teams at top ad agencies like Bates Clarion, Trikaya Grey, Mudra and RK Swamy BBDO, working on some of the largest brands of the time.